Reducose from Phynova
Reducose™ is an exceptional natural ingredient that comes from active compounds found in the mulberry leaf - it transforms foods and drinks with high levels of sugar or high levels of refined carbohydrates into ‘better-for-you’ products. Effectively it lowers the glycaemic index of foods and reduces blood glucose – without affecting the taste of the product, and without manufacturers having to reformulate. Phynova, the innovative British life science company, has patented the process and is now commercialising this ingredient we named "Reducose" (because it reduces glucose!). Think of it simply added to almost any food high in sugar or refined carbs.
Ivor (left), Phynova’s Managing Director, receives the award
from Jim Trueman, Principal Industrial Fellow at IfM ECS
Highly Commended: Open Innovation Forum, London, Nov 2015
Phynova was Highly Commended for its innovative natural functional food ingredient called ‘Reducose’ at the 4th Food & FMCG Innovation Pitching Event held at the Food Matters Live Conference in London.
Finalist: Nutraingredients Readers' Ingredient of the Year Award, Geneva, May 2016
An international judging panel selects the most worthy / top three entrants which are then voted on by the 'readers'. We were pipped to the post.